Thursday, 11 February 2010

print advertisement placement

Print Advertisement Placement:

The print advertisement that we have created is going to be put into the Mertro and the Daily Star.


The reason why we have chosen to put our advertisement into the Metro is because the Metro is a very popular paper which is circulated onto the trains that students and adults take to work or school. Many of these are given our for free, therefore more people will see our advertisement compared to the Mail or Mirror which people would need to pay for. This is because when people are offered something for free it is highly unlikely that they'll decline, as we hardly ever get things for free.


The other Newspaper will be the Daily Star, the reason for this is because this paper is Mid ranged compared to other papers. It is not as intelectual as the Times or the Telegraph, and it is not as bias or rude as the Sun or Mirror. Which is the same as our documentary, our documentary is Mid ranged, as the subject we have chosen cannot support both sides of the arguement. Also, many of Star's readers would already be interested in our advertisement because the Star target's the specific audience that we are aiming which would make the Star's readers be interested in our documentary as they are used to reading subjects which are mid ranged and possibly similar plot to our own documentary.

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